This author argues (in case anyone didn’t know by now) that design and branding are inseparable.
Good article on design and branding
Posted by GWD
on April 20, 2012
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NEW WORK: CTA Design Builders brochure
Posted by GWD
on March 23, 2012
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This residential design/build firm needed a flexible and low-cost way to tell their story and present samples of previous projects. They requested something that could be assembled with different sample projects tailored to the prospect and suggested a standard pocket folder and inserts.
Our solution was to create a cover that was professionally printed and die-cut, and a series of interior pages about the firm as well as sample projects, that could be printed, gathered and bound together in-house with the rest of the brochure by means of low-tech prong fasteners. This provided a cleaner, more cohesive presentation than the pocket folder, while maintaining the flexibility to customize the presentation. A cover letter to the prospect was inserted as page 1. As new construction projects are completed the client can create new project pages using the templates we provided, so that the brochure will never be out of date. A creative solution that reflects the creativity of the client.
Snow graphics
Posted by GWD
on March 2, 2012
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NEW WORK: Seattle Endodontic Arts
Posted by GWD
on January 27, 2012
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This group of doctors needed a new name, identity and website that projected confidence to referring dentists and anxious patients alike. (The clinic specializes in root canals.) We chose soothing colors, and eliminated all sharp edges, to create an identity that exudes calm professionalism.
The site is designed with a look more in line with a physician’s practice than a dentist’s and offers welcome pages for both patients and referring doctors. The patients’ page offers calm reassurance while the doctor’s welcome page offers more technical information and provides a place to show off rollover xray images of their root canal work.
See the site here.
NEW WORK: CTA Design Builders
Posted by GWD
on January 6, 2012
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Like their name suggests, this architecture firm is also a licensed contractor that builds their projects with the same care with which they design them. They needed a website that was easy to navigate and that showed off their projects in dramatic fashion. Rolling over the category links on the homepage initiates a surprising slide show of images of their work. Overall, we kept the design simple and let the photos speak for themselves.
See the site here.
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